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reveals the myriad opportunities presented by the Arab World's market of 350 million consumers, who collectively wield the …
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This interesting book covers the development of 19 prominent European, American and Asian companies from their humble origins to their current status as global operators. The case studies review the changes of their corporate structures and the successes and failures of their marketing and...
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compare these with health care providers' perceptions (of 'most' consumers). The design for the study was a problem detection … study (PDS): focus groups and then survey. Focus groups and survey participants were convenience samples of consumers … consumers' knowledge and behaviour about high blood pressure and medication. The survey identified areas of consensus and …
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