In recent years, an optimistic view of international economic integration countering the pollution haven hypothesis has gained momentum. It argues that international integration can benefit developing countries' environments by fostering the adoption of voluntary environmental standards, such as...

Purpose: In recent years, an optimistic view of international economic integration countering the pollution haven hypothesis has gained momentum. It argues that international integration can benefit developing countries' environments by fostering the adoption of voluntary environmental...

Purpose – The purpose of this research is to test the applicability of a model showing the relationship between a set of modified MARKOR scales used to measure market orientation (MO) and a set of organizational antecedents in an emerging market. Design/methodology/approach – The study is...