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How important is knowledge of the culture environment when evaluating potential export markets? : Empirical results from a sample of experienced US exporters
Wood, Van R. - In: Liiketaloudellinen aikakauskirja 49 (2000) 4, pp. 541-557
Persistent link: https://www.econbiz.de/10001551246
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Globalization, sustainability and marketing of healthcare in emerging market economies : doing good while doing well
Wood, Van R. - In: Research handbook of marketing in emerging economies, (pp. 30-54). 2017
Persistent link: https://www.econbiz.de/10011656159
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Developing measurements of success for performing musical groups
Fisher, Caroline; Pearson, Michael M.; Goolsby, Jerry R.; … - In: The journal of services marketing 24 (2010) 4, pp. 325-334
Persistent link: https://www.econbiz.de/10008653372
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Extracting meaning and relevance from work : the potential connection between the listening environment and employee's organizational identification and commitment
Reed, Kendra; Goolsby, Jerry R.; Johnston, Michelle K. - In: International journal of business communication : IJBC … 53 (2016) 3, pp. 326-342
Persistent link: https://www.econbiz.de/10011509047
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Listening in and out : listening to customers and employees to strengthen an integrated market-oriented system
Reed, Kendra; Goolsby, Jerry R.; Johnston, Michelle K. - In: Journal of business research : JBR 69 (2016) 9, pp. 3591-3599
Persistent link: https://www.econbiz.de/10011515185
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Integrating Quality Improvement Tenets into the Marketing Curriculum
Marshall, Greg W.; Lassk, Felicia G.; Kennedy, Karen Norman - In: Journal of marketing education : JME (1996), pp. 28-38
Persistent link: https://www.econbiz.de/10007324646
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Customer Mind-Set of Employees Throughout the Organization
Norman Kennedy, Karen; Lassk, Felicia G.; Goolsby, Jerry R. - In: Journal of the Academy of Marketing Science 30 (2002) 2, pp. 159-171
Persistent link: https://www.econbiz.de/10006151685
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Relational Communication Traits and Their Effect on Adaptiveness and Sales Performance
Boorom, Michael L.; Goolsby, Jerry R.; Ramsey, Rosemary P. - In: Journal of the Academy of Marketing Science 26 (1998) 1, pp. 16-30
Persistent link: https://www.econbiz.de/10006153393
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Implementing a Customer Orientation: Extension of Theory and Application
Norman Kennedy, Karen; Goolsby, Jerry R.; Arnould, Eric J. - In: Journal of marketing 67 (2003) 4, pp. 67-81
Persistent link: https://www.econbiz.de/10005931539
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Behavioral and Psychological Consequences of Boundary Spanning: Burnout for Customer Service Representatives
Singh, Jagdip; Goolsby, Jerry R.; Rhoads, Gary K. - In: Journal of marketing research : JMR 31 (1994) 4, pp. 558-569
Persistent link: https://www.econbiz.de/10006687026