Kumar, Anil; Dash, Manoj Kumar - In: International Journal of Strategic Decision Sciences (IJSDS) 8 (2017) 1, pp. 27-45
Online reputation management (ORM) is a significant and proactive tool that can reinforce the credibility of the …. The DEMATEL technique has been used to develop a Network Relationship Map (NRM) among the criteria of each factor. Data …, trust, online competitive branding, website management, customer relationship, search engine optimization, corporate social …