Showing 1 - 10 of 28,893
. Discusses the reasons why consumers use the internet, the issues of customer service and product delivery/return, what they buy …
Persistent link: https://www.econbiz.de/10014939565
Purpose – The main purpose of this study is to increase the understanding of consumer behaviour with respect to (r)e‐tail borrowing, performed under different (more or less generous) delivery and return policies. Design/methodology/approach – The study was designed as a randomised...
Persistent link: https://www.econbiz.de/10014803606
Persistent link: https://www.econbiz.de/10012240655
This paper investigates whether exposure to explanatory diagrams can affect a major financial decision. In a controlled experiment, participants were given pension benefit statements with or without one or two diagrams, before answering incentivised questions that measured recall, comprehension...
Persistent link: https://www.econbiz.de/10011805646
Persistent link: https://www.econbiz.de/10014382001
Purpose – The purpose of this paper is to investigate environmental event materiality and user decision making, providing an empirical basis for reporting entities disclosures regarding material environmental events that further users' ability to make decisions. Design/methodology/approach –...
Persistent link: https://www.econbiz.de/10014929284
restructuring on decision processes and outcomes. Five experimental studies show that consumers examine less information and engage … in more compensatory decision processes when interactive restructuring tools are available. Consumers also increase their … by the types of tools that marketers make available to consumers. Part two of the dissertation explores the effects of …
Persistent link: https://www.econbiz.de/10009476143
footprint information on food labels, we quantify effects on consumers’ food choices. Treated consumers choose less carbon … accounting information: consumers. …
Persistent link: https://www.econbiz.de/10014525615
Persistent link: https://www.econbiz.de/10003716255
This handbook contains a series of original contributions in which top researchers in each area provide a succinct review of theory and research studies in consumer psychology and marketing, advertising and consumer behaviour
Persistent link: https://www.econbiz.de/10003457714