Purpose: This paper aims to present a history of the marketing of hope chests in the USA, focusing in particular on one very successful sales promotion, the Lane Company’s Girl Graduate Plan. The Girl Graduate Plan is placed within its historical context to better understand the socioeconomic...

We examine use of the term ‘diversity' in the recruitment websites of Canada's eight largest public accounting firms. We find a range of distinct uses of the term. We note differences in the use of ‘diversity' between Big Four accounting firms and the next four largest firms. The Big Four...

This study offers a contribution to diversity and inclusion research and the professional practices of accounting firms by critically interpreting representations of gender and ethnic diversity in recruitment photographs using a critical visual methodology. We analyze photographs from the...

Purpose – This paper aims to report on a study of wine regions in five countries that assessed whether and how wineries use their web sites to provide information to and attract wine tourists. Design/methodology/approach – Content analysis of winery web sites from wine regions in five...