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the concept of „motivation” in what regards consumers of tourist packages. Along the years, the tourism industry, along … with the service area, has known a huge development so that each destination presents certain characteristics which may …
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destination's goal progress information in advertising messages non-linearly influences tourists' motivation to visit the …Promoting a destination challenges tourism managers when potential visitors have mixed images. Extending Koo and … destination. A sample of 114 potential tourists was assigned randomly to scenarios employing a 2 (goal progress frame: to-date vs …
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-presentation motivation appears to have a significantly positive impact on travelers’ attitudes toward AR applications only for the highly …
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und den daraus resultierenden Kernkompetenzen einer Destination entstehen. Dabei kommt den staatlichen Institutionen eine … Führungs- sowie Koordinationsrolle zu, wobei die privatwirtschaftlichen Akteure in einer Destination die Innovationstreiber … a destination. The public authorities do have a leadership role in this process, where the private sector of a …
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