This paper aims at understanding the role of market research information in the corporate decision making process … concerning marketing decisions (4Ps). Information is an asset and resource that is essential for decision-makers so that they can … research and retail measurement results. …

information throughout the company. This, in turn, had precluded the growth of trust between management and other employees.  … information. Attempts to assess learning organization characteristics in an engineering company using a specially developed …

Looks at the changes in management science methodology brought about by other fields of knowledge and how this has …. Develops a set of prerequisites for in‐company observation which are capable of providing valid insights for management …

Suggests that the conclusions of a research study, whether one′s own or another′s have value as a source of information … for decision making. Aims to remind experienced managers and prompt “students” of management on various approaches to … research. Defines research, and evaluates its worth in terms of validity, reliability and generalizability. Looks at various …

functions of the subject of management should be based on the objective cyclic change of the state of information by three … analysis of scientific works of eminent specialists in management gave a possibility to find out that classification of … stages: appearance of information, its concentration and transformation into a programme of specific actions. The article …

, systematisation, processing and accumulation of information with the aim to analyse and assess its current state in accordance with … of violation of the equilibrium and tendencies of development and formation of the information and analytical basis for … of monitoring (formation of information and analytical basis and goals, analysis and assessment of the current state of …