The object of research – cooperative “Daržovių centras”. The subject of research – promotion and forces having influence on it. The aim of the work – to prepare promotion strategy for cooperative “Daržovių centras”. The tasks: 1) to estimate forces, influencing marketing and...

Bakalauro baigiamajame darbe analizuojamos asmeninio pardavimo strategijos, kurios taikytinos skirtingiems rinkos segmentams. Išanalizavus ir susisteminus įvairių Lietuvos ir užsienio autorių akademinę ir praktinę literatūrą, teorinėje darbo dalyje identifikuojamos asmeninio pardavimo...

In the recent Global Crysis Era, development of syariah banking in Indonesia is generally decrease for collecting the public fund, Bank Muamalat Indonesia Medan Branch has facing the same problem as well, therefore they has a target to increase the ammount of the Innovative Product Shar-e,...

On encountering a prospect whom they believe unlikely to make a purchase, some retail salespeople adopt a sales strategy of limiting engagement with the customer, relying on a "no conversion, no conversation" (NC2) sales strategy. Is this a good or bad sales strategy? Based on a multisource...