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Business service outsourcing i...
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105
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11
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1
Business service outsourcing in manufacturing firms : an event study
Eggert, Andreas
;
Böhm, Eva
;
Cramer, Christina
- In:
Journal of service management
28
(
2017
)
3
,
pp. 476-498
Persistent link: https://www.econbiz.de/10011758712
Saved in:
2
Service transition : a viable option for manufacturing companies with deteriorating financial performance?
Böhm, Eva
;
Eggert, Andreas
;
Thiesbrummel, Christoph
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 101-111
Persistent link: https://www.econbiz.de/10011672054
Saved in:
3
Exploring the link between payment schemes and customer fraud : a mental accounting perspective
Garnefeld, Ina
;
Eggert, Andreas
;
Husemann-Kopetzky, Markus
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
4
,
pp. 595-616
Persistent link: https://www.econbiz.de/10012107250
Saved in:
4
Selling value in business markets : individual and organizational factors for turning the idea into action
Terho, Harri
;
Eggert, Andreas
;
Ulaga, Wolfgang
;
Haas, …
- In:
Industrial marketing management : the international …
66
(
2017
),
pp. 42-55
Persistent link: https://www.econbiz.de/10011775966
Saved in:
5
Drivers and outcomes of salespersons' value opportunity recognition competence in solution selling
Böhm, Eva
;
Eggert, Andreas
;
Terho, Harri
;
Ulaga, Wolfgang
- In:
Journal of personal selling & sales management : JPSSM
40
(
2020
)
3
,
pp. 180-197
Persistent link: https://www.econbiz.de/10012313072
Saved in:
6
Digital technology usage as a driver of servitization paths in manufacturing industries
Harrmann, Lisa Katharina
;
Eggert, Andreas
;
Böhm, Eva
- In:
European journal of marketing
57
(
2023
)
3
,
pp. 834-857
Persistent link: https://www.econbiz.de/10014226020
Saved in:
7
Wirkungen des Outsourcings industrieller Dienstleistungen : eine Event-Studie im Industriegüterbereich
Cramer, Christina
-
2018
Persistent link: https://www.econbiz.de/10011822462
Saved in:
8
Service innovation and service design in the German printing industry
Cramer, Christina
;
Hipp, Christiane
- In:
Practice-based innovation : insights, applications and …
,
(pp. 305-322)
.
2011
Persistent link: https://www.econbiz.de/10009356147
Saved in:
9
Die Bedeutung von Dienstleistungen bei der Vermarktung von Produktinnovationen am Beispiel der Druckindustrie
Cramer, Christina
-
2012
Persistent link: https://www.econbiz.de/10009582232
Saved in:
10
Wirkungen des Outsourcings industrieller Dienstleistungen : Eine Event-Studie im Industriegüterbereich
Cramer, Christina
-
2018
Arten, Determinanten und Erfolgswirkungen des Outsourcings industrieller Dienstleistungen -- Ansätze zur Messung des Unternehmenserfolges -- Methodik der Event-Studie -- Implikationen für Forschung und Management.
Persistent link: https://www.econbiz.de/10014018680
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