Janičić, Radmila - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 6 (2020) 1, pp. 1-8
The paper presents theoretical and practical aspects of the impact of arts on tourist experiences. The paper will … analyse both theoretical and practical aspects of experience marketing of art's events on tourist experiences. In empirical … on the basis of arts events, as well as their satisfaction with arts events, exhibitions, concerts, theatres events …