Purpose – The purpose of this paper is to explore new product development (NPD) best practice from a practitioner's perspective. A large body of research has been completed on best practices in NPD. However, there is a limited knowledge of the extent to which practitioners are aware of what...

Purpose – The purpose of this study is to examine the relationship between business‐level strategy and organisational performance and to test the applicability of Porter's generic strategies in explaining differences in the performance of organisations. Design/methodology/approach – The...

Purpose – The paper aims to examine the management practices of owner‐managers of small businesses seeking to grow their firms. It seeks to better understand their strategic thinking in relation to internal and external environmental issues. Design/methodology/approach – A sample of 204...

Purpose – The purpose of this paper is to explore how small firms in the tattooing industry actively shape institutional expectations of value for consumers in a changing industry. Design/methodology/approach – The paper draws upon interviews with key actors in the firms under study to...

Purpose – This study aims to identify and assess the strategies of township and village enterprises in China to capture competitive advantages. Design/methodology/approach – The paper employs a self‐administered questionnaire survey approach, involving a sample of managing directors of...

Purpose – This paper aims to consider the methods used by publicly supported business advisers to assess their client businesses. These business advisers are increasingly required to diagnose the problem or opportunities that face their clients before recommending types of business support....

Purpose – The purpose of this paper is to identify and examine the various mechanisms that can be used to integrate new technology into existing products, and to determine some of the conditions under which specific integration mechanisms are most appropriate. Design/methodology/approach –...

Purpose – The first purpose of this study is to discuss a brief review of the literature in product innovation, innovation strategies and resources. The second purpose is to present qualitative findings related to product innovation as well as their strategies and resources among ICT...