A significant body of research has focused on the conceptualization of market orientation showing evidence of a positive relationship between market orientation and business performance. However, little attention has been drawn to how innovation could affect this link. Keeping track of limited...

Organisational innovativeness is a broad concept involved in a firm’s proclivity to innovate. As such, widely varying conceptualisations and operationalisations of this construct appear to be the main cause of major deficiencies in the research of organisational innovativeness determinants....

Purpose: The purpose of this paper is to shift the idea of competitive strategy from the for-profit to the non-profit context and to explain how social enterprises (SEs) get advantages over competitors within and outside the social sector. Design/methodology/approach: Based upon a sample of 63...

Purpose – The aim of this paper is to classify firms according to dimensions of product innovativeness (PI) and identify differences in performance on the product and the firm basis in the context of SMEs. Design/methodology/approach – To answer the questions this empirical study raises, a...