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Competruism: Strategic Implica...
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The competruistic marketing system
Gunn, Bruce
- In:
Business perspectives : quarterly journal of the …
7
(
1970
)
1
,
pp. 11-17
Persistent link: https://www.econbiz.de/10003566612
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2
The dynamics synthesis theory of motivation
Gunn, Bruce
- In:
Management science : journal of the Institute for …
14
(
1968
)
10
,
pp. 601-619
Persistent link: https://www.econbiz.de/10002564261
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3
The macro marketing system : an analog model
Gunn, Bruce
- In:
Marquette business review
20
(
1976
)
1
,
pp. 1-11
Persistent link: https://www.econbiz.de/10002564266
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4
Procedures for identifying marketing opinion leaders
Gunn, Bruce
- In:
Mississippi Valley journal of business and economics : …
6
(
1970/71
)
2
,
pp. 32-44
Persistent link: https://www.econbiz.de/10002564277
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5
Profit maximization versus profit optimization
Gunn, Bruce
- In:
Journal of contemporary business
10
(
1981
)
2
,
pp. 113-123
Persistent link: https://www.econbiz.de/10002564285
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6
Profit optimization : a paradigm for risk reduction
Gunn, Bruce
- In:
Akron business and economic review
8
(
1977
)
1
,
pp. 14-22
Persistent link: https://www.econbiz.de/10002564294
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7
A survival theorem for marketing organizations
Gunn, Bruce
- In:
Review of business and economic research : RBER ; a …
13
(
1977/78
)
2
,
pp. 35-45
Persistent link: https://www.econbiz.de/10002564316
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8
Systematization of marketing
Gunn, Bruce
- In:
Akron business and economic review
9
(
1978
)
4
,
pp. 12-20
Persistent link: https://www.econbiz.de/10002564324
Saved in:
9
Political systems vs. management systems in organizations
Gunn, Bruce
- In:
Resource management and optimization : an internat. journal
8
(
1991
)
2
,
pp. 83-102
Persistent link: https://www.econbiz.de/10001103314
Saved in:
10
Competruism and the steady state economy
Gunn, Bruce
- In:
Journal of behavioral economics
16
(
1987
)
3
,
pp. 13-22
Persistent link: https://www.econbiz.de/10001063918
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