Helper, Susan; Clifford, Patricia Gorman; Rozwadowski, Helen - 2002
focusing device, one which allows them to besimultaneously 'lean' and 'green'. …Introduction:In the past, efforts to improve the environment almost always led to increasedproduction costs. In fact … Porter and van der Linde, 1995.)Concomitantly, a central tenet of strategic management theory is that firms need tofocus on …