Shoemack, Harvey R.; Rath, Patricia Mink - 2014 - Second edition
"International business, especially the export-import trade, is no longer an option, but a necessity for today …'s apparel industry to grow and generate profits or just to survive in the global marketplace. The decision to export or import … resources and capabilities. Essentials of Exporting and Importing provides the merchandising, marketing, or business student a …