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Developing Marketing Strategy:...
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Jain, Subhash C.
86
Punj, Girish
31
Jain, Subhash Chandra
7
Kedia, Ben L.
5
Srinivasan, Narasimhan
5
Moore, Robert
4
Rich, Stuart U.
4
Tucker, Lewis R.
4
Stewart, David W.
3
Aggarwal, A.K.
2
Brookes, Richard
2
Coulter, Keith S.
2
Griffith, David A.
2
Mathur, Iqbal
2
Moon, Junyean
2
Sikand, Kiranjit
2
Singh, Nahar
2
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2
Vachani, Sushil
2
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1
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1
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1
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1
Bird, Robert C.
1
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1
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1
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1
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Ghauri, Pervez N.
1
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Moon, Byeong-Joon
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State of the Art of Research in International Marketing Conference <(2001 :University of Connecticut)>
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9
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6
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Fundamentals of marketing research ; Vol. 5
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ECONIS (ZBW)
67
OLC EcoSci
23
RePEc
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10
BASE
2
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1
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Income effects on relative importance of two online purchase goals : saving time versus saving money?
Punj, Girish
- In:
Journal of business research : JBR
65
(
2012
)
5
,
pp. 634-640
Persistent link: https://www.econbiz.de/10009528789
Saved in:
2
Effect of consumer beliefs on online purchase behavior : the influence of demographic characteristics and consumption values
Punj, Girish
- In:
Journal of interactive marketing : a quarterly …
25
(
2011
)
3
,
pp. 134-144
Persistent link: https://www.econbiz.de/10009259487
Saved in:
3
The relationship between consumer characteristics and willingness to pay for general online content : implications for content providers considering subscription-based business mod...
Punj, Girish
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
2
,
pp. 175-186
Persistent link: https://www.econbiz.de/10011339358
Saved in:
4
Consumer decision making on the Web : a theoretical analysis and research guidelines
Punj, Girish
- In:
Psychology & marketing
29
(
2012
)
10
,
pp. 791-803
Persistent link: https://www.econbiz.de/10009626419
Saved in:
5
Impulse buying and variety seeking : similarities and differences
Punj, Girish
- In:
Journal of business research : JBR
64
(
2011
)
7
,
pp. 745-748
Persistent link: https://www.econbiz.de/10009151699
Saved in:
6
Consumer intentions to falsify personal information online : unethical or justifiable?
Punj, Girish
- In:
Journal of marketing management : MM
33
(
2017
)
15/16
,
pp. 1402-1412
Persistent link: https://www.econbiz.de/10011850421
Saved in:
7
Export strategy
Jain, Subhash C.
-
1989
-
1. publ.
Persistent link: https://www.econbiz.de/10000766540
Saved in:
8
Marketing planning and strategy
Jain, Subhash C.
-
1985
-
2. ed
Persistent link: https://www.econbiz.de/10000690537
Saved in:
9
Nationalization of foreign property : a study in North-South dialogue
Jain, Subhash C.
-
1983
Persistent link: https://www.econbiz.de/10000692617
Saved in:
10
International marketing management
Jain, Subhash C.
-
1987
-
2. ed
Persistent link: https://www.econbiz.de/10000715339
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