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The link between green purchasing decisions and measures of environmental consciousness

Schlegelmilch, Bodo B.; Bohlen, Greg M.; … - In: European Journal of Marketing 30 (1996) 5, pp. 35-55

environmental consciousness, are better able to explain consumers’ pro‐environmental purchasing behaviour. Two conceptualizations of … the purchasing domain are addressed, namely general green purchasing behaviour and specific purchasing habits relating to …‐responsible purchasing behaviour, although the strength of the relationships varies according to sample type, the conceptualization of the …

Persistent link: https://www.econbiz.de/10014723165

Turkish industrial purchasing managers’ perceptions of foreign and national industrial suppliers

Gül Güdüm, A.; Kavas, Alican - In: European Journal of Marketing 30 (1996) 8, pp. 10-21

Examines how Turkish industrial purchasing managers perceive US, Japanese, German and national suppliers. Indicates …

Persistent link: https://www.econbiz.de/10014723187

Pre‐purchase satisfaction and first‐time buyer behaviour: some preliminary evidence

Simintiras, Antonis; Diamantopoulos, Adamantios; … - In: European Journal of Marketing 31 (1997) 11/12, pp. 857-872

While the customer satisfaction/dissatisfaction literature is extensive and continually expanding, there has been little focus on pre‐purchase satisfaction of first‐time buyers and its likely impact on buying behaviour. Applies a field‐based approach to examine and assess the nature of...

Persistent link: https://www.econbiz.de/10014723247

Household Purchasing Decisions: How do American and Dutch Consumers Differ?

Green, Robert T.; Verhage, Bronislaw J.; Cunningham, … - In: European Journal of Marketing 15 (1981) 1, pp. 68-77

Investigates husband/wife influence on purchasing decisions for a variety of goods and services in the Netherlands and …

Persistent link: https://www.econbiz.de/10014725030

Conceptual and Methodological Issues in Organisational Buying Behaviour

Wind, Yoram P.; Thomas, Robert J. - In: European Journal of Marketing 14 (1980) 5/6, pp. 239-263

Highlights some of the major conceptual and methodological issues involved in organisational buying behaviour. Aims to avoid pitfalls involved in the utilisation of research regarding specified issues — at the same time stimulating research aimed at the resolution of these issues. Reviews the...

Persistent link: https://www.econbiz.de/10014725062

Impact of Inflation on Consumer Life Style: Some Empirical Results on the Money Illusion and Consumer Purchasing Behaviour

Poser, Günter; Shipchandler, Zoher E. - In: European Journal of Marketing 13 (1979) 3, pp. 103-112

consumers adjust their habits and purchasing behaviour in response to perceived price rises. Presents evidence from a survey …

Persistent link: https://www.econbiz.de/10014725091

The Durable Purchasing Behaviour of the Individual Household

Pickering, J. - In: European Journal of Marketing 12 (1978) 2, pp. 178-193

Attempts to draw together some main implications arising from studying usage of survey data forecasting the demand for durables. Posits that re‐interview tests are important, shedding light on the influences on consumer demand, by perhaps identifying respects in which purchasers and...

Persistent link: https://www.econbiz.de/10014725125

The role of customer service in industrial marketing

Cunnigham, M.T.; Roberts, D.A. - In: European Journal of Marketing 8 (1974) 1, pp. 15-28

Examines the role of service in influencing buying behaviour, basing its results on research carried out into the marketing of industrial raw materials. Defines Service and sets this within a conceptual theoretical framework. Attempts to identify what industrial buyers perceive as service, and...

Persistent link: https://www.econbiz.de/10014725231

The impact of out‐of‐town shipping: a test of the Lakschmanan‐Harsen model

Gilligan, C.T.; Rainford, P.M.; Thorne, A.R. - In: European Journal of Marketing 8 (1974) 1, pp. 42-56

Presents the results of an interview survey carried out in an out‐of‐town store, compares these with the impact of the store as predicted by the Lakschmanan‐Harsen real potential model. Suggests that the model is an effective way of assessing the impact of out‐of‐town stores.

Persistent link: https://www.econbiz.de/10014725233

Industrial buyer behaviour: Some aspects of the search process

Luffman, George A - In: European Journal of Marketing 8 (1974) 2, pp. 93-107

Investigates those aspects of the communication process which relate to the conditions determining the receptiveness of the individual buyer to marketing communicative and the manner in which he/she searches the market. Examine the factors which stimulate search behaviour and identifies the...

Persistent link: https://www.econbiz.de/10014725236