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Brand hate in the cosmetic industry : drugstore versus luxury make-up brands

Ong, Sharon Xin Ying; Vila-Lopez, Natalia - In: Young consumers : insight and ideas for responsible … 25 (2024) 1, pp. 109-127

Persistent link: https://www.econbiz.de/10014511530

Please tell me how sustainable you are, and I'll tell you how much I value you! : the impact of young consumers' motivations on luxury fashion

Brandão, Amélia Maria Pinto da Cunha; Magalhães, … - In: Cogent business & management 10 (2023) 3, pp. 1-49

This research aims to understand the impact of young consumers' luxury motivations on their attitude towards … least squares approach. The results confirm the positive impact of most luxury consumption motivations on a favorable ATSL … fashion, showing that sustainability and intrinsic experiential value are the antecedents that most predict young consumers …

Persistent link: https://www.econbiz.de/10014505234

Adolescents' sustainablity concerns and reasons for not consuming sustainably

Francis, Julie E.; Davis, Teresa - In: International journal of consumer studies 39 (2015) 1, pp. 43-50

Persistent link: https://www.econbiz.de/10011296964

Luxury brand purchases and the extended self : a cross-cultural comparison of young female consumers in Taiwan and the UK

Wu, Meng-Shan; Chen, Cheng-Hao Steve; Bang, Nguyen - In: Asia-Pacific journal of business administration 7 (2015) 3, pp. 153-173

Persistent link: https://www.econbiz.de/10011471540

Investigating the determinants of using clothing subscription rental services : a perspective from Chinese young consumers

Myin, Mon Thu; Su, Jin; Wu, Huicheng; Shen, Haina - In: Young consumers : insight and ideas for responsible … 24 (2023) 1, pp. 95-113

Persistent link: https://www.econbiz.de/10014246040

Social media insights for non-luxury fashion SMEs in emerging markets : evidence from young consumers

Senanu, Bright; Anning-Dorson, Thomas; Tackie, Nii Nookwei - In: Journal of fashion marketing and management 27 (2023) 6, pp. 965-987

Persistent link: https://www.econbiz.de/10014430532

Analysing the influence of the presentation of fashion garments on young consumers’ online behaviour

McCormick, Helen; Livett, Charlotte - In: Journal of Fashion Marketing and Management: An … 16 (2012) 1, pp. 21-41

consumer and fashion garments online. Two elements have been identified, product viewing and fashion information online, and … utilitarian effects and purchase intentions towards fashion apparel investigating young consumers in reference to online retailing … regards to viewing fashion online, the first area identified functional product viewing, allows the consumer to personalise …

Persistent link: https://www.econbiz.de/10014868132

Factors affecting social media usage by market mavens for fashion-related information provision

Lee, Angie; Fiore, Ann Marie - In: Journal of fashion marketing and management 28 (2024) 2, pp. 254-272

Persistent link: https://www.econbiz.de/10014495521

Why fashion brands enter the metaverse : exploring the motivations of fast fashion and luxury fashion brands

Kniazeva, Maria; Aiello, Gaetano; Dasmi, Costanza; … - In: Journal of global fashion marketing : JGfM 15 (2024) 1, pp. 62-89

Persistent link: https://www.econbiz.de/10014529954

Segmenting the teen girl apparel market : differences in fashion involvement, materialism and social responsibility

Ogle, Jennifer Paff; Hyllegard, Karen H.; Yan, Ruoh-nan; … - In: Young consumers : insight and ideas for responsible … 15 (2014) 2, pp. 153-166

Persistent link: https://www.econbiz.de/10010412117

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