From i-phone 3G to i-phone 4G : a two-stage complex systems model of the two stage diffusion process
Year of publication: |
2014
|
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Authors: | D'Alessandro, Steven ; Winzar, Hume |
Published in: |
Australasian marketing journal. - Oxford [u.a.] : Elsevier, ISSN 1320-1646, ZDB-ID 2194257-2. - Vol. 22.2014, 1, p. 69-72
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Subject: | Complexity Theory | Agent-based modelling | Diffusion | Theorie | Theory | Innovationsdiffusion | Innovation diffusion | Agentenbasierte Modellierung | Agent-based modeling | Komplexe Systeme | Complex systems | Komplexitätsmanagement | Complexity management |
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