Market segmentation and their potential economic impacts in an ecotourism destination : an applied modelling study on Hokkaido, Japan
Year of publication: |
August 2016
|
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Authors: | Neuts, Bart ; Romão, João ; Nijkamp, Peter ; Shikida, Asami |
Published in: |
Tourism economics : the business and finance of tourism and recreation. - London : Sage, ISSN 1354-8166, ZDB-ID 1417753-5. - Vol. 22.2016, 4, p. 793-808
|
Subject: | destination management | ecotourism | latent class analysis | market segmentation | Japan | Marktsegmentierung | Market segmentation | Ökotourismus | Ecotourism | Destinationsmanagement | Destination management | Tourismusmarketing | Tourism marketing |
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