What can a service logic offer marketing theory
Christian Grönroos
| Year of publication: |
Dec. 2004
|
|---|---|
| Other Persons: | Grönroos, Christian (contributor) |
| Institutions: | Svenska Handelshögskolan <Helsinki> (contributor) |
| Publisher: |
Helsinki : Svenska Handelshögskolan |
| Extent: | Online-Ressource, 18 p., text |
|---|---|
| Series: | Meddelanden från Svenska Handelshögskolan. - Helsingfors : [Verlag nicht ermittelbar], ISSN 0357-4598, ZDB-ID 2172605-X. - Vol. 508 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | nBibliography Systemvoraussetzungen: Acrobat reader |
| ISBN: | 951-555-875-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002688825