Extent: | 418 S Ill., graph. Darst |
---|---|
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included |
Language: | German |
Notes: | Literaturverz. S. 394 - 412 Pp. : DM 158.00, sfr 158.00, S 1233.00 |
ISBN: | 3-478-23660-6 |
Classification: | Unternehmensführung ; Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000532157