Extent:
XX, 332 S. : Ill., graph. Darst.
Series:
Type of publication: Book / Working Paper
Language: German
Notes:
Erg. zu: Marketingmanagement - Grundlagen des Marketingmanagements
ISBN: 978-3-8349-2161-1 ; 3-8349-2161-0
Source:
Persistent link: https://www.econbiz.de/10009590683