A Bayesian approach to the spatial representation of market structure from consumer choice data
| Year of publication: |
1998
|
|---|---|
| Authors: | DeSarbo, Wayne S. ; Kim, Youngchan ; Wedel, Michel ; Fong, Duncan K. H. |
| Published in: |
European Journal of Operational Research. - Elsevier, ISSN 0377-2217. - Vol. 111.1998, 2, p. 285-305
|
| Publisher: |
Elsevier |