A bibliography of research and writings on marketing and advertising to children
by James U. McNeal
| Year of publication: |
1991
|
|---|---|
| Authors: | MacNeal, James U. |
| Publisher: |
New York : Lexington Books [u.a.] |
| Subject: | USA | Werbung | Kind | Bibliographie | Marketing |
| Extent: | VI, 168 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-669-27622-7 |
| Source: |
Persistent link: https://www.econbiz.de/10004130892