A case study on shopping malls attributes for young consumers
Year of publication: |
2016
|
---|---|
Authors: | Can, Gülin Feryal ; Kurtulmuşoğlu, Feride Bahar ; Atalay, Kumru Didem |
Published in: |
Young consumers : insight and ideas for responsible marketers. - Bingley : Emerald, ISSN 1747-3616, ZDB-ID 2253499-4. - Vol. 17.2016, 3, p. 274-292
|
Subject: | Young consumers | Preference | Mall | SMAA-2 | Konsumentenverhalten | Consumer behaviour | Einkaufszentrum | Shopping center | Jugendliche | Youth | Zielgruppe | Target group |
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