A cognitive model of trust in e-commerce : evidence from a field study in China
Year of publication: |
2010
|
---|---|
Authors: | Gao, Yuan ; Wu, Xiaoyu |
Published in: |
The journal of applied business research. - Littleton, Colo. : CIBER Research Inst., ISSN 0892-7626, ZDB-ID 1107555-7. - Vol. 26.2010, 1, p. 37-44
|
Subject: | China | Vertrauen | Confidence | Electronic Commerce | E-commerce | Kognition | Cognition | Online-Handel | Online retailing |
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