A comparison of proactive and reactive environmental strategies in green product innovatio
Year of publication: |
2019
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Authors: | Genç, Ebru ; Di Benedetto, C. Anthony |
Published in: |
International journal of innovation and sustainable development : IJISD. - [Olney, Bucks.] : Inderscience Enterprises, ISSN 1740-8822, ZDB-ID 2232716-2. - Vol. 13.2019, 3/4, p. 431-451
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Subject: | sustainability | innovation | proactive and reactive environmental strategy | NPD | new product development | Produktentwicklung | New product development | Umweltmanagement | Environmental management | Innovation | Innovationsmanagement | Innovation management | Öko-Produkt | Sustainable product |
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