A concave quadratic programming marketing strategy model with product life cycles
Year of publication: |
2008
|
---|---|
Authors: | Kim, Paul Y. ; Yang, Chin-wei ; Peng, Cindy Hsiao-ping ; Hung, Ken |
Published in: |
Advances in quantitative analysis of finance and accounting : a research annual. - River Edge, NJ [u.a.] : World Scientific, ISSN 1061-8910, ZDB-ID 1089104-3. - Vol. 6.2008, p. 15-26
|
Subject: | Marketingmanagement | Marketing management | Produktlebenszyklus | Product life cycle | Mathematische Optimierung | Mathematical programming | Theorie | Theory |
-
Binninger, Franz-Michael, (1993)
-
Beschleunigung von Marktprozessen : modellgestützte Analyse von Einflußfaktoren und Auswirkungen
Gruner, Kai, (1996)
-
Kram, Stefan, (1997)
- More ...
-
A concave quadratic programming marketing strategy model with product life cycles
Kim, Paul Y., (2008)
-
Yang, Chin-wei, (2010)
-
Rating, credit spread, and pricing risky debt : empirical study on Taiwan's security market
Hung, Ken, (2006)
- More ...