A Conceptual Model of Perceived Customer Value in E-Commerce: A Preliminary Investigation
Year of publication: |
2003
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Authors: | Chen, Zhan ; Dubinsky, Alan J. |
Published in: |
Psychology & marketing. - New York, NY : Wiley, ISSN 0742-6046, ZDB-ID 2269338. - Vol. 20.2003, 4, p. 323-348
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