A conceptual tourism marketing planning model
Year of publication: |
1989
|
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Authors: | Papadopoulos, Socrates I. |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 23.1989, 1, p. 31-40
|
Subject: | Tourismus | Tourism | Marketingmanagement | Marketing management |
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