A cultural constructivist analysis of the Internet's role in the international approximation of markets
Fancisco J. Martínez-López, Carlos M. P. Sousa; Juan C. Gázquez-Abad
Year of publication: |
2011
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Authors: | Martínez-López, Fancisco J. ; Sousa, Carlos M. P. ; Gázquez-Abad, Juan C. |
Published in: |
Journal of marketing theory and practice. - Statesboro, GA : Assoc., ISSN 1069-6679, ZDB-ID 20346220. - Vol. 19.2011, 1, p. 57-79
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