A decision support model for determining the level of product variety with marketing and supply chain considerations
Siddhartha S. Syam; Amit Bhatnagar
| Year of publication: |
2015
|
|---|---|
| Authors: | Syam, Siddhartha S. ; Bhatnagar, Amit |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 25.2015, p. 12-21
|
| Subject: | Product variety | Integer programming | Optimization | Supply chain | Lieferkette | Produktdifferenzierung | Product differentiation | Ganzzahlige Optimierung | Theorie | Theory | Management-Informationssystem | Management information system | Mathematische Optimierung | Mathematical programming |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011313619