A dynamic diffusion model for managing customer's expectation and satisfaction
| Year of publication: |
2006
|
|---|---|
| Authors: | Yeon, Seung-jun ; Park, Sang-hyun ; Kim, Sang-wook |
| Published in: |
Technological forecasting & social change : an international journal. - Amsterdam : Elsevier, ISSN 0040-1625, ZDB-ID 2807002. - Vol. 73.2006, 6, p. 648-665
|