A dynamic model of customer complaining behaviour from the perspective of service-dominant logic
Year of publication: |
2012
|
---|---|
Authors: | Tronvoll, Bård |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 46.2012, 1/2, p. 284-305
|
Subject: | Konsumentenverhalten | Consumer behaviour | Beschwerdemanagement | Complaint management | Kundenzufriedenheit | Customer satisfaction | Service-Dominant Logic | Service-dominant logic |
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