A feminist poststructuralist analysis of the rhetoric of marketing relationships
Year of publication: |
2009
|
---|---|
Authors: | Fischer, Eileen ; Bristor, Julia M. |
Published in: |
Theoretical and empirical perspectives in critical marketing studies. - Los Angeles [u.a.] : SAGE. - 2009, p. 189-208
|
Subject: | Marketingtheorie | Marketing theory | Gender Economics | Gender economics |
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