A Firm-Level Approach to Majority Market Business: Private Sector Mapping Project

The Private Sector Mapping Project takes a closer look at the current motives, strategies, incentives, obstacles, and benefits as perceived by firms to enter untapped majority markets.

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Year of publication:	2008-03
Institutions:	Inter-American Development Bank ; Netherlands Development Organization (SNV) ; Inter-American Development Bank (IDB)
Subject:	Financial Sector \| Financial Services \| Public Utilities \| Social Development \| Poverty \| base of the pyramid \| bottom of the pyramid \| business models \| IDB \| inclusion \| low-income sectors. \| making the market work for the poor \| Opportunities the majority \| private sector

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Extent:	application/pdf
Series:	IDB Publications (Working Papers).
Type of publication:	Book / Working Paper
Notes:	Number 8283
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10009198471