A framework for performance evaluation of channel partners in distribution relationships
Vikas Goyal (Department of Marketing, Indian Institute of Management Indore, Indore, India) and Prashant Mishra (Department of Marketing, Indian Institute of Management Calcutta, Kolkata, India)
| Year of publication: |
2016
|
|---|---|
| Authors: | Goyal, Vikas ; Mishra, Prashant |
| Published in: |
The international journal of productivity and performance management : IJPPM. - Bingley : Emerald, ISSN 1741-0401, ZDB-ID 2135449-2. - Vol. 65.2016, 4, p. 503-531
|
| Subject: | Performance evalutation | Distribution channel partners | Distribution relationships | Performance measurement scale | Performance metrices | Performance-Messung | Performance measurement | Vertriebsweg | Distribution channel | Lieferantenmanagement | Supplier relationship management | Vertrieb | Physical distribution |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJPPM-10-2014-0168 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011565796