A framework for studying the impact of outdoor atmospherics in retailing
Peter H. Bloch, Omid Kamran-Disfani
| Year of publication: |
December 2018
|
|---|---|
| Authors: | Bloch, Peter H. ; Kamran-Disfani, Omid |
| Published in: |
AMS review : official publication of the Academy of Marketing Science. - New York : Springer, ISSN 1869-814X, ZDB-ID 2651955-0. - Vol. 8.2018, 3/4, p. 195-213
|
| Subject: | Store design | Atmospherics | Retailing | Shopper behavior | Aesthetics | Ladengestaltung | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Ästhetik |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s13162-018-0111-5 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011975501