A framework for understanding consumer choices for others
Year of publication: |
2019
|
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Authors: | Liu, Peggy J. ; Dallas, Steven K. ; Fitzsimons, Gavan J. |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary journal. - Oxford : Oxford Univ. Press, ISSN 1537-5277, ZDB-ID 2063374-9. - Vol. 46.2019, 3, p. 407-434
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Subject: | choices for others | gift-giving | joint consumption | sharing | caregiving | relationships |
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