A holistic management tool for measuring internal marketing activities
Year of publication: |
2015
|
---|---|
Authors: | Huang, Yu-Ting ; Rundle-Thiele, Sharyn |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 29.2015, 6/7, p. 571-584
|
Subject: | Higher education | Internal marketing | Tourism | Studium | University education | Management | Tourismus | Personalmarketing | HR marketing |
-
Ethics and sustainability in hospitality employer branding
Santos, Vasco, (2023)
-
Factors affecting the knowledge sharing attitude of hotel service personnel
Chen, Wen-jung, (2012)
-
Exploring the predictors of prospective employees' job pursuit intention in Muslim-friendly hotels
Boğan, Erhan, (2020)
- More ...
-
Huang, Yu-Ting, (2019)
-
A holistic management tool for measuring internal marketing activities
Huang, Yu-Ting, (2015)
-
Types of restatement decisions and ex-ante red flags of internal control quality
Wang, Ya-fang, (2014)
- More ...