A meta-analysis of gender roles in advertising
Year of publication: |
2010
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Authors: | Eisend, Martin |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 11878654. - Vol. 38.2010, 4, p. 418-441
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Saved in:
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