A microeconomic model of the effects of advertising
Year of publication: |
1972
|
---|---|
Authors: | Sexton jr., Donald E. |
Published in: |
The journal of business : B. - Chicago, Ill. : Univ. of Chicago Press, ISSN 0021-9398, ZDB-ID 241617-7. - Vol. 45.1972, 1, p. 29-41
|
Subject: | Werbungsbetrieb |
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