A Multistage, Multiprocess Analysis of Consumer Judgment : A Selective Review and Conceptual Framework
Year of publication: |
2020
|
---|---|
Authors: | Wyer, Robert S. ; Kardes, Frank R. |
Published in: |
Journal of Consumer Psychology. - Wiley, ISSN 1532-7663, ZDB-ID 2021876-X. - Vol. 30.2020, 2 (12.02.), p. 339-364
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Publisher: |
Wiley |
Saved in:
Online Resource
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