A multitheoretical approach for solving trust problems in B2C e-commerce
Siddhi Pittayachawan, Mohini Singh and Brian Corbitt
| Year of publication: |
2008
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|---|---|
| Authors: | Pittayachawan, Siddhi ; Singh, Mohini ; Corbitt, Brian |
| Published in: |
International journal of networking and virtual organisations : IJNVO. - Olney, Bucks. : Inderscience Enterprises, ISSN 1470-9503, ZDB-ID 2113295-1. - Vol. 5.2008, 3/4, p. 369-395
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| Subject: | Virtuelle Organisation | Virtual organization | Electronic Commerce | E-commerce | Beziehungsmarketing | Relationship marketing | Datensicherheit | Data security | Vertrauen | Confidence | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003751166