A NICE agenda for IMP research
Year of publication: |
2012
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Authors: | Lowe, Sid ; Hwang, Ki-Soon |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 41.2012, 4, p. 706-715
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