A note on the future of personalized pricing : cause for concern
Year of publication: |
2020
|
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Authors: | Rest, Jean-Pierre van der ; Sears, Alan M. ; Miao, Li ; Wang, Xuan Lorna |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 19.2020, 2, p. 113-118
|
Subject: | Personalized pricing | Algorithmic pricing | Behavioral targeting | Price discrimination | Ethic | Legal | Revenue management | Psychological pricing | Neuromarketing | Preisdifferenzierung | Preismanagement | Pricing strategy | Revenue-Management | Konsumentenverhalten | Consumer behaviour |
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