A Pan-European approach to customer satisfaction : an optimal strategy?
Linda C. Ueltschy; Michel Laroche; Paulo Rita; Claudia Bocaranda
Year of publication: |
2008
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Authors: | Ueltschy, Linda C. ; Laroche, Michel ; Rita, Paulo ; Bocaranda, Claudia |
Published in: |
Multinational business review. - Bingley : Emerald, ISSN 1525-383X, ZDB-ID 9158637. - Vol. 16.2008, 3, p. 41-71
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