A preliminary evaluation of World Heritage tourism promotion : comparing websites from Australia, China, and Mexico
Year of publication: |
August 2016
|
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Authors: | Li, Jing ; Whitlow, Matthew ; Bitsura-Meszaros, Karly ; Leung, Yu-Fai ; Barbieri, Carla |
Published in: |
Tourism planning & development. - Abingdon : Routledge Taylor & Francis Group, ISSN 2156-8316, ZDB-ID 2601920-6. - Vol. 13.2016, 3, p. 370-376
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Subject: | Tourism promotion | web-based promotion | website evaluation | World Heritage Program | Website | Australien | Australia | Mexiko | Mexico | Kulturgüter | Cultural heritage | China | Tourismus | Tourism | Tourismuspolitik | Tourism policy | Bewertung | Evaluation | Tourismusmarketing | Tourism marketing | Online-Marketing | Internet marketing | Tourismuswirtschaft | Tourism industry |
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